نوع مقاله : مقاله پژوهشی
نویسندگان
1 دانشگاه رجاء قزوین
2 دانشگاه آزاد مهاباد
چکیده
کلیدواژهها
عنوان مقاله [English]
نویسندگان [English]
The aim of the present research was to investigate the role of organizational resources on the
profitability of Iranian professional football clubs by competitive advantage mediation. The
present research was descriptive-correlational and was conducted using mixed method.
The statistical population in both qualitative and quantitative study included all the informant
elites in football industry. In the qualitative phase, the data was saturated with 14 interviews
and the samples were selected using stratified purposive sampling. For the quantitative
phase purposive sampling was also used which contained 100 football experts and university
professors of sport management. The data collection instrument in the quantitative
phase was a researcher-made questionnaire whose content validity was confirmed by eight
sport management experts. Also, Cronbach's alpha and composite reliability were used to
determine the reliability of variables. Content analysis was used to analyze the interviews
with experts and structural equation modeling using Smart PLS was applied to evaluate the
model. The results showed that within the research framework, the organizational resources
and competitive advantage had significant influence on the profitability of professional
football clubs. The results also showed that the competitive advantage in this regard has the
role of a minor mediator. It is then recommended that Iranian football clubs develop the
status of the organizational resources and competitive advantage to reach profitability.
کلیدواژهها [English]
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